Follow the entire journey from rookie-to-racer on Formula E social media channels this week
- Formula E “Evo Sessions” takes place at the Miami International Autodrome on March 5-6, 2025
- 11 global stars will strap into the lightning fast Formula E GEN3 Evo race car and experience it on the Miami race track
- Soccer legend Sergio Agüero, Harry Potter’s Tom Felton and auto icon Supercar Blondie are among the personalities who have trained with the pros and will suit to hit the track after intense coaching, simulator sessions, and engineering briefings
- As part of their training, each participant has been paired with a Formula E team and put through their paces by a professional Formula E driver
- Fans can follow the action in real-time this week on Formula E social media and look forward to a special documentary coming later this year
LONDON, UK – Formula E, the world’s fastest-growing motorsports series, today reveals the complete list of personalities and team pairings for its highly anticipated Evo Sessions event. It’s a unique experience taking place at Miami International Autodrome (Hard Rock Stadium) on March 5-6, which will immerse celebrities, global influencers and personalities into the world of professional racing.
Eleven personalities from the realms of sports, tech, and entertainment have undergone an intensive training program, including simulator sessions, physical conditioning, driver coaching, and engineering briefings in preparation to get behind the wheel of the lightning-fast GEN3 Evo race car, capable of 0-60mph in just 1.82 seconds (faster than the current F1 cars!)
With the action documented in real-time, fans will get an unprecedented insight to the skills and precision required to compete at the pinnacle of electric motorsports.
Each participant will be fully kitted out in their own team gear, including a personalized race suit and custom Bell helmet featuring their chosen race number to underscore the authentic racing experience.
FULL DRIVER LINE-UP AND TEAM PAIRINGS
- Brooklyn Peltz Beckham (UK), entrepreneur, paired with Jaguar TCS Racing, coached by Mitch Evans
- Sergio Agüero (ARG), former Premier League, La Liga, and Argentina soccer star, paired with TAG Heuer Porsche Formula E Team, coached by reigning Formula E Drivers’ World Champion Pascal Wehrlein
- Emelia Hartford (USA), actress and record-breaking car builder, paired with Maserati MSG Racing, coached by Stoffel Vandoorne
- Cleo Abram (USA), tech content creator, paired with NEOM McLaren Formula E Team, coached by Sam Bird
- YesTheory’s Ammar Kandil (CA), YouTube personality, paired with Andretti Formula E, coached by Jake Dennis
- Vinnie Hacker (USA), multi-hyphenate creative, paired with DS PENSKE, coached by Maximillian Guenther
- Tom Felton (UK), actor, paired with Envision Racing, coached by Sebastien Buemi
- Supercar Blondie (AUS), automotive creator and entrepreneur, paired with Nissan Formula E Team, coached by Norman Nato
- JUCA (MEX), leading automotive content creator and motorsports enthusiast, paired with CUPRA KIRO, coached by Dan Ticktum
- Driver61 (UK), pro driver and creator, paired with Lola Yamaha ABT, coached by Zane Maloney
- Theo Baker (UK) YouTuber, paired with Mahindra Racing, coached by Nyck de Vries
Note: Actor Lucien Laviscount who was previously announced for Evo Sessions had to withdraw due to a film conflict.
WHAT TO EXPECT
- The lightning-fast Formula E GEN3 Evo car: 0-60 mph in just 1.82sec (accelerating 30% faster than an F1 car)
- Grit, adrenaline & speed as celebs push their limits
- Behind-the-scenes drama from training to track debut
- Exclusive digital content and feature-length documentary dropping later in 2025.
WATCH IT ALL UNFOLD
Fans can follow the journey of their favorite participants this week through real-time digital and social content on the Formula E social media channels. The entire experience will also be captured for a special feature-length documentary to be released later in 2025.
WHAT IS EVO SESSIONS?
Evo Sessions offers a unique, behind-the-scenes look at the demanding world of Formula E racing. This groundbreaking initiative embeds popular personalities within professional teams to demonstrate the sheer skill and dedication required to compete at the highest level of electric motorsports.
In the two-day event, they will experience the breathtaking performance of the all-new GEN3 Evo race car on the track and take part in a number of familiarization laps to learn the altered track layout. All of the participants have already visited their team’s headquarters for familiarization and simulator sessions to prepare them for the track debut this week.
The entire journey from rookie-to-racer will be captured for social-first content, through the creators’ lens, and shared across their own and the Formula E social media channels. The entire experience will offer fans a rare and exclusive behind-the-scenes, access-all-areas viewpoint into the world of Formula E, not from the perspective of the grandstands, but from directly behind the wheel. While showcasing the cutting-edge technology and excitement of electric racing, Evo Sessions will showcase what it truly takes to compete at the pinnacle of electric racing.
Jeff Dodds, CEO, Formula E said: “The initial reaction when I presented Evo Sessions concept to our teams and partners was, “this is wild!” – which is when I knew we had to bring it to life. We wanted to do something that has never been done before in motorsports; something that would give audiences and our fan base a unique perspective into the world of a Formula E driver, through the eyes of some of their favorite online personalities.
“Formula E is the fastest growing motorsport in the world, and we have a clear target to hit half a billion fans by 2030. Through collaborating with some of the biggest names in popular culture right now, we’re able to introduce Formula E to a whole new fanbase.
“I’ve been lucky enough to get behind the wheel of a Formula E racing car, but this event will be truly eye opening on what it takes to be an elite racing driver. It will uncover the world-class ability of the drivers and teams alike, highlighting the raw skill we have in the championship.”
Entrepreneur Brooklyn Peltz Beckham, said: “I’ve loved motorsports all my life, so when the opportunity came to be part of Evo Sessions with Formula E, I jumped at the chance. I love it as a sport, but it’s an incredible opportunity to actually get behind the wheel and experience what it takes to compete at the top level of motorsports. The performance of the cars is insane, so I’m pleased I’m learning from the best how to get the most out of them.”
Actor Tom Felton said: “I’ve grown up loving wheels my entire life. From my dad teaching me to ride a bicycle to putting my first supercar poster on my bedroom wall. When I learned to drive it was the most liberating experience I’ve ever had. Better than a broomstick even!
“Nothing can compare to the excitement of being seated in the driver’s seat of arguably the planet’s most exciting vehicle on four wheels. I’m beyond thrilled to be given the opportunity to drive. I’ll play it cool on the day, obviously, but my inner nine year-old will be screaming with joy the moment I even get close to the Formula E car – let alone actually drive it! It’ll be a pinch myself, dream-come-true moment and I will make the most of every second.”
Automotive creator and entrepreneur, Supercar Blondie, said: “I’ve driven some of the most incredible cars in the world, but getting behind the wheel of a Formula E GEN3 Evo will be an experience on a whole new level. The pro drivers are incredibly skilled and the cars are beyond fast, so I’m looking forward to learning just what it takes to be a Formula E driver and bring my audience along for the ride. I’ll likely be the slowest Formula E driver ever, but I’ll definitely have fun behind the wheel!”
Automotive content creator and motorsports enthusiast, JUCA said: “Cars have been my world for as long as I can remember, and getting to drive the GEN3 Evo is something I never imagined would happen. Seeing the Formula E machines in action at the Mexico City E-Prix was mind-blowing, but actually getting behind the: That’s next level. Formula E represents the future of racing, and I can’t wait to experience the raw power, precision, and adrenaline of this sport firsthand – and, of course, share every moment with my audience!”