Follow the entire journey from rookie-to-racer on Formula E social media channels this week
Formula E is bringing a whole new level of excitement to motorsport with its upcoming “Evo Sessions,” which will see an eclectic group of celebrities test their skills behind the wheel of the lightning-fast GEN3 Evo race car. Set against the backdrop of the Miami International Autodrome, March 5-6, 2025, this event is set to be a high-octane spectacle as stars from all over the world push their limits and experience the raw intensity of electric racing.
Eleven familiar faces from sports, entertainment, and tech will be given the opportunity to race the GEN3 Evo, a car that accelerates faster than current F1 machines, reaching 60 mph in a jaw-dropping 1.82 seconds. But these celebrities aren’t just jumping into the driver’s seat; they’ve been undergoing weeks of intensive training, including simulator sessions, fitness regimens, and engineering briefings to prepare for the challenge.
As the Evo Sessions unfolds, fans will get an up-close look at what it really takes to compete at the pinnacle of electric motorsport. This isn’t just about speed; it’s about the precision, decision-making, and mental fortitude required to navigate one of the most demanding tracks in the world.
A Star-Studded Lineup
The Evo Sessions are set to feature a wide range of personalities, all of whom will be paired with professional Formula E teams and drivers. Here’s a breakdown of the star-studded lineup:
- Brooklyn Peltz Beckham, entrepreneur, paired with Jaguar TCS Racing, coached by Mitch Evans
- Sergio Agüero, soccer legend, paired with TAG Heuer Porsche Formula E Team, coached by Pascal Wehrlein
- Emelia Hartford, actress and car builder, paired with Maserati MSG Racing, coached by Stoffel Vandoorne
- Cleo Abram, tech influencer, paired with NEOM McLaren Formula E Team, coached by Sam Bird
- Ammar Kandil, YouTuber, paired with Andretti Formula E, coached by Jake Dennis
- Vinnie Hacker, multi-talented creative, paired with DS PENSKE, coached by Maximillian Guenther
- Tom Felton, actor, paired with Envision Racing, coached by Sebastien Buemi
- Supercar Blondie, automotive creator, paired with Nissan Formula E Team, coached by Norman Nato
- JUCA, automotive enthusiast, paired with CUPRA KIRO, coached by Dan Ticktum
- Driver61, pro driver, paired with Lola Yamaha ABT, coached by Zane Maloney
- Theo Baker, YouTuber, paired with Mahindra Racing, coached by Nyck de Vries
Each participant will be stepping into the shoes of a professional driver, wearing their team’s gear, including custom race suits and helmets, as they take on the fast-paced, technical challenge of the Formula E race circuit.
What to Expect: High-Speed Drama
From the moment these stars hit the track, it will be clear: this is no ordinary joyride. As they push the GEN3 Evo to its limits, expect plenty of thrills, spills, and real-time moments of growth as they adapt to the demands of professional motorsport. Fans will be able to follow every step of the process via Formula E’s social media channels, where exclusive behind-the-scenes content will document the journey from rookie to racer.
There will be no shortage of drama, with each celebrity paired with an expert driver to guide them through every twist and turn. And as they learn the ropes, the raw excitement of Formula E will be on full display—showcasing the incredible power and skill that defines the series.
Why This Matters
Formula E has always been a sport that seeks to push the boundaries of innovation, not just on the track, but in how it engages with fans. With the Evo Sessions, Formula E isn’t just inviting stars to race; it’s inviting new audiences into the fold. The crossover appeal of high-profile personalities will help bring the sport to a whole new group of fans who may not have previously considered electric racing.
But beyond the star power, the Evo Sessions is a celebration of the sport itself—a look at the true skill and preparation it takes to compete at the highest level of motorsport. As Formula E CEO Jeff Dodds puts it, “This event will open people’s eyes to what it really takes to be a professional driver. It’s not just about speed—it’s about skill, focus, and precision.”
What’s Next for Fans?
If you’re eager to see these celebrities tackle the track, be sure to follow along with the action on social media. Formula E will be providing real-time updates, offering fans a front-row seat to all the highs and lows as these stars navigate the learning curve of the world’s most cutting-edge race cars. And for those who want even more, a full-length documentary later in 2025 will provide an exclusive, behind-the-scenes look at the journey from start to finish.
For now, all eyes are on Miami, where the stars will shine—and perhaps, even surprise us all—when the lights go green.
Formula E is bringing a whole new level of excitement to motorsport with its upcoming “Evo Sessions,” which will see an eclectic group of celebrities test their skills behind the wheel of the lightning-fast GEN3 Evo race car. Set against the backdrop of the Miami International Autodrome, March 5-6, 2025, this event is set to be a high-octane spectacle as stars from all over the world push their limits and experience the raw intensity of electric racing.
Eleven familiar faces from sports, entertainment, and tech will be given the opportunity to race the GEN3 Evo, a car that accelerates faster than current F1 machines, reaching 60 mph in a jaw-dropping 1.82 seconds. But these celebrities aren’t just jumping into the driver’s seat; they’ve been undergoing weeks of intensive training, including simulator sessions, fitness regimens, and engineering briefings to prepare for the challenge.
As the Evo Sessions unfolds, fans will get an up-close look at what it really takes to compete at the pinnacle of electric motorsport. This isn’t just about speed; it’s about the precision, decision-making, and mental fortitude required to navigate one of the most demanding tracks in the world.
A Star-Studded Lineup
The Evo Sessions are set to feature a wide range of personalities, all of whom will be paired with professional Formula E teams and drivers. Here’s a breakdown of the star-studded lineup:
- Brooklyn Peltz Beckham, entrepreneur, paired with Jaguar TCS Racing, coached by Mitch Evans
- Sergio Agüero, soccer legend, paired with TAG Heuer Porsche Formula E Team, coached by Pascal Wehrlein
- Emelia Hartford, actress and car builder, paired with Maserati MSG Racing, coached by Stoffel Vandoorne
- Cleo Abram, tech influencer, paired with NEOM McLaren Formula E Team, coached by Sam Bird
- Ammar Kandil, YouTuber, paired with Andretti Formula E, coached by Jake Dennis
- Vinnie Hacker, multi-talented creative, paired with DS PENSKE, coached by Maximillian Guenther
- Tom Felton, actor, paired with Envision Racing, coached by Sebastien Buemi
- Supercar Blondie, automotive creator, paired with Nissan Formula E Team, coached by Norman Nato
- JUCA, automotive enthusiast, paired with CUPRA KIRO, coached by Dan Ticktum
- Driver61, pro driver, paired with Lola Yamaha ABT, coached by Zane Maloney
- Theo Baker, YouTuber, paired with Mahindra Racing, coached by Nyck de Vries
Each participant will be stepping into the shoes of a professional driver, wearing their team’s gear, including custom race suits and helmets, as they take on the fast-paced, technical challenge of the Formula E race circuit.
What to Expect: High-Speed Drama
From the moment these stars hit the track, it will be clear: this is no ordinary joyride. As they push the GEN3 Evo to its limits, expect plenty of thrills, spills, and real-time moments of growth as they adapt to the demands of professional motorsport. Fans will be able to follow every step of the process via Formula E’s social media channels, where exclusive behind-the-scenes content will document the journey from rookie to racer.
There will be no shortage of drama, with each celebrity paired with an expert driver to guide them through every twist and turn. And as they learn the ropes, the raw excitement of Formula E will be on full display—showcasing the incredible power and skill that defines the series.
Why This Matters
Formula E has always been a sport that seeks to push the boundaries of innovation, not just on the track, but in how it engages with fans. With the Evo Sessions, Formula E isn’t just inviting stars to race; it’s inviting new audiences into the fold. The crossover appeal of high-profile personalities will help bring the sport to a whole new group of fans who may not have previously considered electric racing.
But beyond the star power, the Evo Sessions is a celebration of the sport itself—a look at the true skill and preparation it takes to compete at the highest level of motorsport. As Formula E CEO Jeff Dodds puts it, “This event will open people’s eyes to what it really takes to be a professional driver. It’s not just about speed—it’s about skill, focus, and precision.”
What’s Next for Fans?
If you’re eager to see these celebrities tackle the track, be sure to follow along with the action on social media. Formula E will be providing real-time updates, offering fans a front-row seat to all the highs and lows as these stars navigate the learning curve of the world’s most cutting-edge race cars. And for those who want even more, a full-length documentary later in 2025 will provide an exclusive, behind-the-scenes look at the journey from start to finish.
For now, all eyes are on Miami, where the stars will shine—and perhaps, even surprise us all—when the lights go green.
ABOUT FORMULA E:
Formula E is the world’s first all-electric racing series and the only sport certified net zero carbon since inception. It brings dramatic racing to the heart of some of the world’s most iconic cities, providing an elite motorsport platform for the world’s leading automotive manufacturers to accelerate electric vehicle innovation.
The Formula E network of teams, manufacturers, partners, broadcasters, and host cities are united by a passion for the sport and belief in its potential to accelerate sustainable human progress and create a better future for people and planet.
www.FIAFormulaE.com
For Formula E media enquiries, please contact fiaformulaemedia@theidagency.com
ABOUT ABB:
ABB is a global technology leader in electrification and automation, enabling a more sustainable and resource-efficient future. By connecting its engineering and digitalization expertise, ABB helps industries run at high performance, while becoming more efficient, productive, and sustainable so they outperform. At ABB, we call this ‘Engineered to Outrun’. The company has over 140 years of history and around 110,000 employees worldwide. ABB’s shares are listed on the SIX Swiss Exchange (ABBN) and Nasdaq Stockholm (ABB).
www.abb.com