Meet the brilliant and fabulous, Nick Betancourt: a well seasoned and connected expert in PR and the arts and entertainment industry. What sets him apart from the rest of them is his overt passion, creativity, integrity and authenticity in all that he puts his mind to. Betancourt is well known in the Miami scene for producing events, securing incredible PR opportunities and features, celebrity meet and greets and more. It’s not often that you come across someone with his combination of ethics, vision and skills.

Screen Shot 2016-03-17 at 7.30.01 PMNick was born in Monticello, NY and grew up on what is now a natural preserve in the Catskill Mountains. After which in 1980 his family moved to Miami and was raised as a local but with one foot in the U.S. and another foot in Colombia, South America. Being born into a highly political family exposed Betancourt to cultures of a more global scale and influenced his disposition to embrace them all. When he decided it was time to return to the U.S. he began working for the Casino Princessa and the Atlantic Casino heading up their Marketing and Public Relations department, where he helped them increase their revenue and exposure. If he was still with them now he would probably outline the fact that Japan has offered mobile games and it’s probably a good idea to offer the option for digital gambling too. If they do start to offer this, then there will be a chance to get different bonuses related to the casino games, which will appeal to potential players. He helped them create their brand through producing events where celebrities were commonplace and associate them with names such as Enrique Inglesias, Sean “P-Diddy” Combs, Gloria and Emilio Estefan along with countless Latin singers and actors. This lead into writing published releases and began exposure in writing and producing for television.

Screen Shot 2016-03-17 at 7.33.34 PMWriting and Producing became a joy for Betancourt and he continued to flourish into a talk show on Spanish TV and working in-house for his first luxury publication. Charities are a large portion of his life and sitting on the board of Joshua’s Heart Foundation is a small part of what he does to give back to our community. Nick is also involved closely with other numerous charitable organizations including Make A Wish Foundation and is constantly encouraging those around him to do the same for the betterment of our city. He currently Co-Host and Co-Produce “Roast or Toast” on The Beach Channel and produces “The Scene” segments, which are all luxury, lifestyle and entertainment segments. His show has given him access to countless celebrities, luxury brands, socialites, galas and fundraisers as well as all the hot and new openings and trends in South Florida. Betancourt still pursues and enjoys writing and being published re-assures him that he is on the right path. So he continues to dredge forward.

Screen Shot 2016-03-17 at 7.34.15 PMNick is a charismatic individual who makes positive things happen, due to his amiable approach and hard work! He is one of the most popular people in Miami up to date and is known for being well connected in all circles. People live to be around him as he is fun, easy going and ALWAYS impeccably dressed from head-to-toe. His sense of style is undeniably elegant and chic. He also is a talented author, writing for magazines such as Haute Living and Design District Magazine. He currently is president of his own public relations firm Betancourt PR. Nick is as much a skilled professional as a truly unforgettable and capable human being and I for one, am looking forward to seeing what he accomplishes next!

Follow Nick on his social media:
@NickPBetancourt on Twitter
@NickBetancourt on Facebook

About The Author

Sara Nardea is no stranger to the art world, selling her own paintings and curating exhibitions -- from pop art to abstraction and now to art journalism, she is bringing her New York success to the up-and-coming Miami scene. Sara is now a contributing writer and editor at L'Etage Magazine.

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