LORAC Cosmetics Launches Fresh, Fun, New Spring 2014 Collection

by Phillip D. Johnson

LORAC_CloseUpPROFace Group Products

 

POREfection Foundation - GroupLORAC Cosmetics is thrilled to announce their NEW Spring 2014 Collection on www.loraccosmetics.com. A highlight from the new series includes POREfection Foundation ($36). The hero product was inspired by celebrity makeup artist and LORAC founder Carol Shaw and her passion for creating complexion offerings that are great for sensitive skin while offering red carpet worthy results. The SPF 20 medium-to-full coverage makeup offers countless benefits such as anti-aging antioxidants (Vitamins A & E, Olive Leaf Extract, Lemon Extract and Papaya Extract) which help to smooth, nourish and rejuvenate the skin while SPF 20 provides protection from UVA/UVB rays to help keep skin healthy, youthful and radiant. To find your perfect LORAC complexion match, try LORAC’s new Complexion Perfection Finder: http://www.loraccosmetics.com/complexion-perfection-finder/. Get a poreless-looking, silky-smooth !nish and achieve complexion POREfection® with LORAC! SRP: $36

In addition to POREfection Foundation, the spring collection includes 8 hour lipstick stains in bright, matte shades as well as double-ended eyeliners and much more!

LIP LUXE 8 HOUR LIP COLOR: Get a strong, sexy pout with LORAC Lip Luxe 8 Hour* Lip Color! These long-lasting, velvety-smooth lip colors are paraben-free and infused with anti-aging antioxidants of Acai Berry, Pomegranate, Grape Seed and Vitamins C & E to help your luscious lips look healthy and full. This highly-pigmented, 8 hour formula stays put without bleeding or feathering with luxurious matte color that lasts! SRP: $16

POCKET PRO PALETTE: Go PRO with LORAC! Created by celebrity makeup artist Carol Shaw, Pocket PRO Palette is a travel-friendly PRO artistry palette that includes 1 Matte and 2 Shimmer Eye Shadows from the PRO Palette – the perfect trio to keep your eyes looking glamorous on the go. LORAC’s velvety-smooth Eye Shadows are ultra-pigmented and packed with long-lasting PRO power so you can easily contour, shade, line and de!ne, just like a PRO!

Amp up your look with LORAC Lip Lustre Gloss! Inspired by our top-selling 3D Liquid Lustre Eye Shimmer, these glimmering, glam glosses are paraben-free, super hydrating and infused with antioxidants of Acai Berry, Pomegranate, Grape Seed and Vitamins A, C & E. Wear Lip Lustre alone or with your favorite LORAC lipstick for added sparkle and shine.

3D LUSTRE/LINER (HSN EXCLUSIVE): Line and shine with LORAC’s 3D Lustre/Liner, inspired by our top-selling 3D Liquid Lustre Eye Shimmer. One end contains a gorgeous, smudge-proof, shimmering lustre liner while the other end contains a perfectly paired, color-infused black liquid liner for luminous, prismatic, 3-dimensional sparkle and shine. This double-ended duo easily creates long-lasting, eye-catching looks that are perfect for “irty, playful days and dramatic, party nights. SRP: $19

SPRING BLING BRONZE COLLECTION (KOHL’S EXCLUSIVE/LIMITED EDITION): This season, brighten up with LORAC’s Spring Bling Bronze Collection. Encased in a bronze ombre sequin bag, you’ll !nd our original velvety-smooth eye shadow formula in Bronze and Golden, two warm shimmering shades perfect for day or night. Line your eyes with 3D Lustre/Liner in Bronze/Black Coffee, a

double-ended liquid liner you can wear individually or layer together for gorgeous eyes that get noticed. Finish your glowing look with Lip Lustre Lip Gloss in 3D Lustre for a luscious, glossy pout. Put some Bling in your Spring with LORAC. SRP: $32 VALUE: $82

CLOSE UP: PRO FACE TUTORIAL: Created by celebrity makeup artist Carol Shaw, CLOSE UP PRO FACE TUTORIAL gives you all the tools you need to easily create a NATURAL DAY or DRAMATIC NIGHT look. Shaw shares her professional makeup tips that will take you from Real Life to Red Carpet by teaching you how to create each look using her favorite must have products: POREfection® Mattifying Face Primer (Travel-Size), PRO Palette (Mini), PRO Mascara, PRO Powder Cheek Stain in Rosy Glow, LORAC Lip Lustre in Peach Lustre and a Tutorial Booklet with removable instructions that cling to your mirror– everything you need to do makeup like a PRO! Remember, practice makes picture-perfect. Here’s to putting your best face forward! SRP: $42

SPRING BLING PLATINUM COLLECTION (ULTA EXCLUSIVE/LIMITED EDITION): This season, brighten up with LORAC’s Spring Bling Platinum Collection. Encased in a gunmetal ombre sequin bag, you’ll !nd our original velvety-smooth eye shadow formula in White Gold, Precious Metal, and Onyx, three shimmering shades perfect for day or night. Line your eyes with 3D Lustre/Liner in Pewter/Black Slate, a double-ended liquid liner you can wear individually or layer together for gorgeous

eyes that get noticed. Finish your beautiful look with Cobra Mascara for the longest, thickest, and blackest lashes. Put some Bling in your Spring with LORAC. SRP: $36 ($105 VALU