1st and 10 Kickoff Concert and Party Bringing a Roster of Top Musicians and Entertainers for massive party Super Bowl Weekend January 29-31, 2015 
SCOTTSDALE, Ariz., Sept. 29, 2014 — The 1st and 10 Kickoff Concert and Party will rock the Scottsdale Mall Amphitheater (7380 E 2nd Street., Scottsdale-located adjacent to the Performing Arts Center) on Super Bowl Weekend, January 29-31, 2015. The three day concert and party will host more than 9,000 people for three nights of epic entertainment with top recording artists and entertainers spanning rock, pop, hip-hop, electronic dance music and more. Top musicians, comedians and entertainers will perform in a custom state of the art outdoor performance venue that will be created specifically for this Super Bowl weekend event.
Powered by Scottsdale-based entertainment group Conexts, “For the past decade Super Bowl event goers have seen the same event year after year. Well, it’s time to turn a new leaf and introduce the new generation in pre-game festivities,” said Todd Rosenbaum.
The three-day concert series will open Thursday at 5pm and Friday and Saturday at 6:30pm. Top comedians and known DJs will entertain the crowds between intermissions, while four top artists will take the stage each night. Taking over the entire Scottsdale Mall Amphitheater, the massive venue will be ground zero for Super Bowl music and entertainment in the heart of Old Town Scottsdale, packing more than 3,000 people into the party each night.
The 1st and 10 Kickoff Concert and Party will be a ticketed event open to the public. A number of VIP experiences will give music lovers the opportunity to interact with their favorite musicians like never before. High-tech wristbands specifically created for large-scale events and music festivals like the 1st and 10 Kickoff will create a unique interactive event experience with built-in food and beverage allowances, security, fast-pass queuing and more.
Tickets and corporate opportunities for the 1st and 10 Kickoff will go on sale early in mid October. For more information about the 1st and 10 Kickoff Concert and Party visit www.1standtenkickoff.com.
/PRNewswire/