The grand opening of Silver Mirror Facial Bars newest location in Coral Gables on January 18 was nothing short of spectacular, casting a spotlight on the beauty and wellness scene in South Florida. This momentous occasion marked a major milestone in the brand’s expansion, particularly significant in co-founder Matt Maroone‘s hometown. The event, held at the prestigious Plaza Coral Gables, was a stunning affair that drew a host of Miami’s elite, further cementing Silver Mirror’s burgeoning influence in the region.

Just minutes away from Merrick Park, the new Coral Gables location is ideally situated on the 2nd floor of The Plaza Coral Gables. This notable 7-acre, 2.25 million-square-foot development, owned by the Jose Cuervo family, positions Silver Mirror Facial Bar at the heart of a growing beauty and wellness hub.

 The evening began with a vibrant ribbon-cutting ceremony led by Coral Gables Mayor Vince Lago, bringing an air of grandeur to the occasion. The event was attended by influential figures such as Jennifer Rosado from The Coral Gables Chamber of Commerce, Beau Brudzinski of Santander US Capital Markets, Carlos Rossi of Rossi and Vide, Dr. Alexandra Palumbo of Blonde Girl Aesthetics, Ellen Buckley, Founder & CEO of Prospera Real Estate Collective, and philanthropist Norma Jean Abraham.

Guests enjoyed a selection of appetizers and drinks, as well as mini-treatments from Silver Mirror Facial Bar’s expert aestheticians. The new location offers a wide range of high-end treatment options, from acne-fighting, brightening, and anti-aging facials to luxurious add-ons like dermaplaning, hydradermabrasion, decompression massages, LED therapy, and chemical peels.

Amid the celebrations, Silver Mirror Facial Bar CEO Matt Maroone shared his thoughts: “As a South Florida native, bringing affordable and luxury skincare solutions to Coral Gables residents has always been a personal goal of mine,” he said. “We’ve received an overwhelming response from locals and visitors after the opening of our Brickell location, and cannot wait to bring our personalized approach to beauty to the City Beautiful.”

Silver Mirror Facial Bar, known for its commitment to accessible luxury skincare solutions, continues to lead in the beauty industry. From its beginnings in New York City to its expansion nationwide, the brand’s latest glamorous launch in Coral Gables is a clear demonstration of its dedication to offering premium, results-driven skincare experiences.

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